Who Really Owns your Brand, Ideas and Designs?
Let’s be honest, intellectual property protection probably isn’t the first thing you think of when you’re building a business. Great ideas, winning new customers and recruiting the right team will be at the forefront of your mind.
All too often intellectual property protection only appears on your radar when when somebody copies what you’ve created and tries to build their own business by exploiting your good name, ideas and image.
You might then find that you have no more rights to your creations than your competitor. At best you could be faced with a difficult and costly battle to prove your ownership. Imagine the time, energy and worry you will waste as a result.
Fortunately, there are probably more ways to protect your brand, designs and creations than you realise. Plan ahead and get the right advice and you can establish undisputed legal ownership of the things that matter most before anybody tries to copy them.
You can then leave everything in the capable hands of your intellectual property lawyers to enforce your rights and prevent competitors using what is rightfully yours.
The three main types of intellectual property protection are:
We also offer advice on including domain names in your intellectual property strategy.